Sprint dug deep into its pockets in the latest quarter to put iPhones in the hands of its customers. The perennially money-losing company Wednesday posted its largest loss in three years.
Sprint, once known for the worst customer service in the industry, jumped at a chance to sell the iPhone starting in October.
But the cost was steep: Sprint estimated that the phone launch widened its quarterly loss by $630 million, or $350 per phone activated. It buys the phones from Apple for around $600, then sells them for $99 or $199.
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