Yahoo names head of advertising sales
Yahoo is turning to a former colleague of its interim CEO to oversee the troubled Internet company’s efforts to sell more online ads.
Monday’s announcement that Michael Barrett will be running Yahoo’s advertising sales team comes five weeks after the company dumped Scott Thompson as its CEO amid a flap over misleading information on his biography.
Thompson’s replacement, interim CEO Ross Levinsohn, worked with Barrett while they were both top Internet executives at Rupert Murdoch’s News Corp. when that company owned MySpace.