Super Bowl frenzy means business promotions for mattresses, marijuana, candy

Staff writerJanuary 29, 2014 

Here’s a short compendium looking at how local businesses are preparing for or reacting to the Super Bowl and the Seahawks.

• Titus Will Ford and Toyota as well as Lakewood Ford will be closed on Sunday “so their employees can watch the Super Bowl.” Employees will be wearing special T-shirts Blue Friday.

• The Seattle Times reports that a local pot grower has come up with a strain called  “Beast Mode” in tribute to Marshawn Lynch. And one Tacoma purveyor is marketing a strong product called “Super SeaGal.”

• For every Seahawks touchdown Sunday, Sleep Country will be giving away a Beautyrest mattress set. Customers can register with a “like” at the company’s Facebook page.

• At participating Taco Time outlets, look for “Champion Chips” to accompany your salsa. What makes them special (or Super)? They’re blue and green, and a regular order with salsa goes for $1.12.

• Meanwhile, speaking of the Blue and Green, Skittles on Tuesday announced a deal with Marshawn Lynch to produce a limited edition of the “power pellet” candy. No more rainbows in these packages – it’s Seahawks colors all the way to victory.


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