Crime

Lakewood man who posted pictures of cars, jewelry to glamorize drug dealing sentenced

Joel Adrian Valencia Rosas posted pictures of himself with expensive cars on social media to recruit people to join his drug-trafficking organization.
Joel Adrian Valencia Rosas posted pictures of himself with expensive cars on social media to recruit people to join his drug-trafficking organization. Courtesy of U.S. Attorney's Office

A Lakewood man who used social media to post glamorous pictures of what he presented as the drug-dealing life was sentenced Tuesday in U.S. District Court in Tacoma, according to a U.S. Department of Justice news release.

Joel Adrian Valencia Rosas, 28, received a 10-year prison sentence for leading a South Sound drug-trafficking organization that distributed cocaine, fentanyl and marijuana to places across the country, including Georgia and Ohio and in Western Washington, the release said.

He was indicted in December 2023 following an investigation that led to the arrest of Valencia Rosas along with several others between 18-28 years old, according to the release. The investigation turned up almost 52 kilograms of cocaine, over 23 kilograms of fentanyl pills and 131 kilograms of marijuana. Case records indicate Valencia Rosas began distributing drugs in at least 2018.

Authorities seized hundreds of kilograms of drugs during an investigation that led to the arrest of Joel Adrian Valencia Rosas of Lakewood and others who participated in a multi-state drug trafficking organization.
Authorities seized hundreds of kilograms of drugs during an investigation that led to the arrest of Joel Adrian Valencia Rosas of Lakewood and others who participated in a multi-state drug trafficking organization. Courtesy of U.S. Attorney's Office

The release said that Valencia Rosas used social media, beginning with Snapchat until his account was closed in December 2022 and then with Instagram, to recruit young people into his ring. He continued posting through 2023.

“On social media he not only posted the drugs available for sale and their prices, he also attempted to portray the drug trafficking lifestyle as glamorous and lucrative, posting pictures of himself with firearms, flashy vehicles, and cash,” U.S. Attorney Tessa M. Gorman said in the release.

None of the people Rosas recruited to help transport hundreds of thousands of dollars from drug sales across the country, “driving cash back to him or flying with it stuffed into their bags,” received a share of the profits, according to a statement to the court by assistant U.S. Attorney Marci Ellsworth.

The Drug Enforcement Administration led the investigation with the support of other national, regional and Pierce County-based law enforcement agencies.

Julia Park
The News Tribune
Julia Park is the Gig Harbor reporter at The News Tribune and writes stories about Gig Harbor, Key Peninsula, Fox Island and other areas across the Tacoma Narrows. She started as a news intern in summer 2024 after graduating from the University of Washington, where she wrote for her student paper, The Daily, freelanced for the South Seattle Emerald and interned at Cascade PBS News (formerly Crosscut).
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