Would you give up showering for a month to see Beyoncé live? Some fans would, and more
The past two years have been nothing short of extraordinary for the live music concert industry and for music fans alike. After being deprived of live performances for more than 1.5 years due to the pandemic, it seems that the people’s desire to see their favorite artists has turned into a need, and the fear of missing out (FOMO) is seemingly the latest pandemic plaguing consumers.
Huge artists such as Bad Bunny, Taylor Swift, Harry Styles, Daddy Yankee and Karol G have all hit the stage since the pandemic ended, and the latest is Queen B herself, Beyoncé.
Fans have scrambled to purchase tickets to see their favorite artists, some even paying thousands of dollars per ticket. But for many fans, their dream of seeing their favorite artists do not come true because of the extreme ticket prices or because tickets sell out. This is no different for Beyoncé fans.
Beyoncé’s RENAISSANCE World Tour is the highest-grossing tour by a female artist and has made more than $461 million so far. Beyoncé’s tour is one that many people don’t want to miss out on including celebrities like Meghan Markle and Kylie Jenner. Her next stop is Lumen Field in Seattle on Thursday, Sept. 14.
SeatPick, a live event ticket search engine, surveyed 3,000 music fans to see what lengths they would go to to be able to afford to see their favorite artists.
The 3,000 music fans were asked two questions: “What would you be willing to do to see your favorite artists live?” and “What measures would you consider taking to afford a ticket to your favorite artist’s concert?”
Some of the responses to these questions included skipping showering for a month, missing a loved ones funeral and dipping into rent or mortgage savings.
Survey Findings
“What would you be willing to do to see your favorite artists live?”
79.9% of fans would skip showering for an entire month to see their favorite artist
57.2% of fans would give up a vacation
48.9% of fans would camp outside the venue for a week
36.5% of fans would shave all of their hair off
28.2% of fans would miss a friend or relatives wedding
18.8% of fans would miss a friend or relatives funeral
7.4% of fans would reschedule their own wedding
6.5% of fans would lose all of their friendships
5.1% of fans would camp outside of the venue for a month
“What measures would you consider taking to afford a ticket to your favorite artist’s concert?”
51.2% of fans would borrow money from family or friends
31.3% of fans would dip into their rent or mortgage savings
25.4% of fans would take on a side hustle to save up for the ticket
23.8% of fans would use money that is set aside for transport expenses
17.8% of fans would use money saved for education
3.1% of fans would sell their car and purchase a cheaper one to cover the ticket expenses
This story was originally published September 13, 2023 at 5:00 AM.