Merchants in downtown Sumner are inviting shoppers to take part in a nationwide movement, Small Business Saturday, on the Saturday following Thanksgiving.
Mandi Swauger, owner of Persnickety’s Awesomeness Emporium (1117 Main Street) and Finder’s Market (1003 Main Street) in Sumner, is leading the one-day event, which runs from from 10 a.m. to 6 p.m. Nov. 28, along with 20 participating small business owners.
“Everyone is getting involved,” Swauger said. “The fact that everyone cares is awesome. It’s a really cool event. It’s really great, because it brings the merchants closer together. To keep the downtown vital, it’s important to work together.”
Most participating shops will have free giveaways and raffle drawings open to shoppers making a minimum purchase, she said. In some cases, there will be even food and beverage samples.
“We will have roving photographers taking shots and photo booths,” Swauger said. “Every shop puts together raffle items and has a special in-store event. We hand out a VIP Passport (to shoppers) to show which stores are participating and what each store is offering.”
Swauger said for her stores she will offer an in-store sale.
“Certain items will be 10 percent off; some will be 50 percent off,” Swauger explained. “We will be doing a raffle. For every $20 you spend you get a raffle ticket that puts you in a raffle for $200 at Persnickety’s and $100 at Finder’s Market.”
Suzanne Kipfer, owner of Simple Tidings & Kitchen at 1115 Main Street in Sumner, is a regular participant in Small Business Saturday.
“We might be sampling our soups that day,” Kipfer said. “With a $20 minimum purchase, customers will receive a vintage Christmas tree ornament, while supplies last. And any purchase puts you in a drawing for four $15 gift cards.”
Kipfer said she is part of a “wonderful network of merchants who are all friends.”
“We are a close-knit group of allies promoting downtown Sumner,” Kipfer added.
Small Business Saturday started nationwide on Nov. 27, 2010, supported in large part by American Express as the antithesis of corporate America’s Black Friday and Cyber Monday. In 2011, the day was officially recognized by the U.S. Senate and has since attracted support from city mayors, governors, congressmen, senators, and even President Barack Obama.
In 2014, sales nationwide at small businesses on Small Business Saturday topped $14.3 billion.
Andrew Fickes: 253-503-3965