Shopping at Gig Harbor’s new grocery store, Main & Vine? There’s an app for that.
The application notifies users of upcoming tasting events, cooking classes and other happenings. And it opens up member-only savings.
In Main & Vine’s “Endless Aisle” experience, customers are able to shop for thousands of more products online.
Once a customer opens a Main & Vine account, they begin to earn perks with the app. Customers can choose rewards to load to their account, which are redeemed at checkout. They include in-store offers and experiences as well as “surprises and delights.”
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Most market chains, from Whole Foods to Safeway, have apps that offer recipes, shopping lists, inventory locators and other features.
But at Trader Joe’s, “app” refers only to appetizers. In October of 2014 the company announced that it preferred to communicate with customers through its website and printed circular, the “Fearless Flyer,” and then discontinued its mobile app.
Big-box retailers such as Walmart and Target also use mobile apps as a way to compete against Amazon.com, which offers several apps for different services.