Air Jordan 8 'South Beach' Where to Buy: Resale Guide
The Air Jordan 8 "South Beach" is a vibrant sneaker. It's so vibrant, I'm not sure there is a colorway that better fits the AJ8 than this one - and yes I'm even talking about the Bugs Bunny. This colorway screams Miami as loud as any other Jordan Brand sneaker besides the SoleFly AJ3s. In any case, this is one to covet if you haven't added it to your collection. Let's talk sneakers.
| Detail | Specs |
|---|---|
Model | Air Jordan 8 Retro 'South Beach' |
Style Code | 305381-113 |
Colorway | White / White – Turbo Green – Neutral Grey |
Release Date | October 13, 2018 |
Original Retail | $190 |
Included | Teal and pink extra laces |
Current Status | Resale only |
Resale Range | Roughly $141–$502, ~$293 average (StockX) |
Where Can You Buy Air Jordan 8 'South Beach'?
The Air Jordan 8 'South Beach' (305381-113) is resale only at this point. Pairs move through StockX and GOAT, with a 12-month range running from about $141 to $502 and an average sale price in the high $200s. Higher volatility on this one (around 69%) means timing your buy matters.
What Makes This Retro Stand Out?
The South Beach palette is the whole story. Jordan Brand borrowed the Miami-coded "Pre-Heat" theme that the LeBron 8 made famous and dropped it onto Tinker's chunkiest playoff silhouette. White tumbled leather covers the upper, with Turbo Green and hot pink running through the grey midsole and a speck of orange on the outsole.
The signature AJ8 cross-straps carry "23" on the overlay, the fuzzy chenille tongue patch gets the teal-pink-orange treatment, and the pair ships with extra teal and pink laces so you can lean into whichever side of the Miami palette you prefer. A Turbo Green insole and pink heel Jumpman keep the story going underfoot.
Why Does It Still Matter?
The South Beach 8 is one of the few AJ8s casual fans name off the top, alongside Aqua and the OG Playoffs. That's largely because "South Beach" as a theme carries so much recognition from the LeBron era, and Jordan Brand tapped into that existing color mythology rather than inventing a new story.
It's also aged into a clean summer-fit option that pairs with shorts and pastels, even though it dropped in October.
Should You Buy the Air Jordan 8 'South Beach' (2018)?
If you love the Miami vibe - and with GTA 6 about to put Vice City back in everyone's head, that vibe is only getting louder - this is one of the most distinctive 8s you can own. The build quality is strong, the lace options are a nice touch, and the colorway is genuinely unique in the AJ8 catalog.
If you're a purist who prefers OG color stories, the Aqua or Playoff 8s may suit you better. But for a statement summer Jordan with real personality, the South Beach 8 is a clean, still-attainable pickup that fans keep doubling back for.
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This story was originally published May 20, 2026 at 12:00 PM.